Maui Toy Works: Rising from the ashes with the aloha spirit

October 29, 2023

Located in the historic town of Lahaina, Maui Toy Works had long been the go-to destination for those seeking smiles, laughter, and a dash of whimsy. This charming toy store brought joy to children and the young at heart, offering a delightful array of puzzles, games, books, water toys, air toys, Legos, and more. It was more than a store; it was a treasure trove of imagination.

However, tragedy struck on August 8, 2023, when their main store at Pioneer Inn was engulfed in flames, taking with it not just the physical structure but also most of its beloved stock and supplies. The loss was immeasurable, but the resilience and the spirit of Maui Toy Works’ ‘ohana remains unshaken.

Owner Robert Loera extended his heartfelt gratitude to the community for their outpouring of love and support during these trying times. With unwavering dedication, he assured the community, “We ask for your patience as we work to restock our merchandise and learn to navigate our new journey. Thank you for your patience!”

The spirit of aloha has always been at the core of Maui Toy Works, and it continues to be the guiding force as they rebuild. You can show your support for this cherished local business by visiting to place orders, allowing them to rise from the ashes and bring laughter and joy back into the lives of Maui's children and families.

In the face of adversity, Maui Toy Works is a testament to the strength of the community, where love and support reign supreme. Together, we can rebuild dreams, one toy at a time.

Maui Toy Store

1221 Honoapiilani Hwy, Lahaina, HI 96761

Tel: 808-665-1649



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