In the heart of the Maui jungle, where rainbows, whales, and waterfalls create a symphony of nature, Erin Elizabeth, the passionate Pisces and Co-Founder & CEO of One Love Body Soul, is on a mission to preserve the beauty of the Hawaiian Islands’ coral reefs, and marine life through the magic of clean beauty products.
Erin’s journey began far from the Pacific, in the Pacific Northwest city, where her creative soul found solace in the ocean. Armed with a B.A. Degree in Radio/TV/Digital Media Productions, she embarked on an adventure that led her to the lush landscapes of Maui. And so, in 2014, One Love Body Soul (OLOVE® skin) brand was born out of the desire to keep plastic out of the ocean. The first creation being a natural mango butter deodorant that now boasts 100% Zero-Waste packaging.
But Erin's commitment to the environment goes beyond deodorants. Inspired by the beauty of Burning Man in the Black Rock City Desert, she crafted a substantial lip balm that could withstand extreme weather conditions without harming the planet. Tested and approved by Burners, this lip formula became a staple for those adventurous sun-seeking souls.
In 2015, Erin studied about the harmful effects of certain chemicals on coral reproduction. Determined to make a difference, she delved into creating a Reef Safe Mineral Sunscreen that provides full broad-spectrum coverage without compromising human or coral health. The sunscreen not only protects but also moisturizes, making it a must-have for beach lovers and ocean enthusiasts. Her formula is now FDA certified with organic ingredients and rated a #1 Best Recreational Sunscreen by The Environmental Working Group scientists.
“One Love Body Soul is not just a brand; it’s a commitment to the planet, and ourselves,” says Erin. “We are proud members of 1% for the Planet, and through our donations, we support local non-profits working tirelessly to clean up the environment.”
As a yoga enthusiast and a student at Maya Yoga in the Huelo jungle, Erin brings mindfulness to her business. “Yoga and meditation have been my guiding lights in running this business,” she shares. “It’s not just about products; it’s about a lifestyle that respects and cherishes our Earth.”
OLOVE® products are available on their online shop, onelovebodysoul.com, and in over 200 retail stores listed on their website. Kama‘aina customers can enjoy a 10% discount by joining the newsletter on their website.
Erin Elizabeth emphasizes, “There is no way I could sail this ship on my own! I am backed by an amazing ocean-loving team here on Maui and the mainland. Alongside my Co-Founder, Dani, who helps cook our hand-poured recipes, delivers orders, and always encourages me to keep going, even after I’ve been told ‘NO.’ Check out the 'Ohana page on our website to meet the incredible individuals who have assisted in constructing this brand. Mahalo Nui Loa for helping us spread and live aloha!”
One Love Body Soul / OLOVE® skin